Dieter rams 606 universal shelving system design classic by vitsoe wall. From the iphone in your pocket to the clock on your wall, his elegant and simple voice is. Stripped of any extraneous features, dieter ramss elegant and intuitive designs are timeless monuments to understatement and ease of use. The new edition of the benchmark work originally published by the dieter and ingeborg rams foundation and jo klatt. App than a shelving system designed to show off at their best, those things we all love books. The vitsoe 606 universal shelving system by dieter rams. Aware that he was a significant contributor to that world, he asked himself an important question. Vitsoes classic 606 universal shelving system in action book wall, shelving. This is one of those books that all fans and appreciators of design have been waiting for. German designer dieter rams, famous for his sleek braun consumer products and his 10 principles of good design, is celebrated in a new film and exhibition.
We have pioneered whole fields of collecting and transformed the market for modern design. The opening moments of gary hustwits rams, about dieter rams, is more. A detailed text covering ramss life, the intellectual context in which he worked, his designs for braun and vitsoe, and the ideas and lectures he developed as an advocate for good design. Gary hustwits dieter rams documentary is finally here. Dieter rams author of weniger, aber besserless but better. Shelves and prices 606 universal shelving system vits. Dieter rams as little design as possible wallpaper. This plastic, vacuumformed table was drawnup partially in response to the changes in european domestic habits. Back in the late 1970s, dieter rams was becoming increasingly concerned by the state of the world around him an impenetrable confusion of forms, colours and noises. Find great deals on ebay for dieter rams book and dieter rams braun.
Most of all, good design is as little design as possible. No matter what youre looking for or where you are in the world, our global marketplace of sellers can help you find unique and affordable options. Almost everything produced by one of the most influential designers of the twentieth century is today considered a classic. We spoke oneonone with industrial design pioneer dieter rams at a retrospective of his work now on view at the san francisco museum of modern art.
Few product designs have the staying power of creations by dieter rams. A 606 universal shelving system by dieter rams for vitsoe hangs tough on the only opaque wall of the living room. Dieter rams designed by dieter rams in 1960 and produced continuously ever since, the 606 universal shelving system was conceived to be timeless. It is a musthave book for anyone interested in rams work, his. Gq style contributor brad dunning explains dieter ramss indelible mark on design and we speak to collector tom strong, who spent 50 years assemblingand usingthis 250piece collection of. Design by vitsoe in 1976 designer dieter rams sketched out some of his core beliefs in front of an audience in new york city. Russellclarke and moolsintong designed the coffee table, and marcel wanders gets credit for the bottoni sofa for moooi. Good design is unobtrusive, honest, durable, thorough, and concerned with the environment. As little design as possible, ive writes, it could not be better, simpler, clearer or. Our dedication to design drives what we do and who we are. In 1955, after training as an architect, he went to work for braun, the consumerelectronics company, which was then run by a pair of brothers, erwin and artur braun.
Its a plainlooking, wallmounted assembly of beautifully engineered and proportioned powdercoated steel and lacquered plywood components hung on extruded. Wright is the premier auction house specializing in modern and contemporary design. Event design and production interior planning communications strategy partnership curation. We are the makers of longliving furniture designed by dieter rams since 1959. The 621 was originally designed in 1962, to accompany his betterknown 620 chair. Dieter rams 620 chair programme reissued by vitsoe design. Less, but better, the title of his 1995 book, is, rams says, not a. Houses were becoming smaller, and rooms were being used for a variety of functions. Dieter rams and mark adams speaking on the occasion of the opening of vits.
Describing ramss humble csv 12 amplifier rotary switch in the foreword to the book dieter rams. You can find out more about the 620 chair at vitsoes site. Dieter rams 620 chair programme reissued by vitsoe phaidon. Functional and refined, it is a handsome set of components that allows you to start small and add to it as life demands. Since 1959 we have made and evolved furniture that allows you to live better, with less, that lasts longer. Vitsoes 606 universal shelving system by dieter rams. Jan 23, 2019 designed by dieter rams in 1960 and made by vits. Since 2000 we have sold nearly 40,000 lots across the spectrum of 20th and 21st century design. And you can learn more about rams, the pioneering head of braun by taking a look at our beautifully researched and designed book, dieter rams. In 1959, dieter rams asked erwin braun if he could design furniture for niels vits. This book will appeal not only to fans of dieter rams work, but to everyone drawn to the message behind his ten commandments of. Massively ahead of its time and bursting with sound advice, this transcript of his talk is a mustread for creatives across any design discipline. Designer shelves by dieter rams, prices and information on vits. Etsy is the home to thousands of handmade, vintage, and oneofakind products and gifts related to your search.
Alice rawsthorn, international herald tribune while many of the books about dieter rams are predominantly dry catalogues, lovells book examines the relevance of his work from a contemporary design standpoint by featuring interviews with some of todays top industrial designers. As little design as possible selfdisciplined dieter. The brown betty is a purely rational design, stripped of anything superfluous to its function and production methods explains ian, who over the course of his studies sourced multiple brown bettys of various shapes, dates and manufacturer to evaluate the principles behind the design transformation. This principle applies to my work not only at braun but also at vits. As a person who paid little attention to dieter rams before, this was an eye opening and informative book.
Rams designed the chair programme to last a lifetime and more. Vitsoes 606 universal shelving system, designed in 1959 by dieter rams, the subject of a new monograph by phaidon as little design as possible, is just such a piece of classic furniture. Dieter rams is the author of weniger, aber besserless but better 4. Phaidon is set to publish the only comprehensive monograph of dieter rams work this july. Erwin braun, the companys founder, thought rams furniture designs would help to sell more radios, and allowed him to work with vitsoe. It incorporates a brief background on dieter rams, the formation of braun, and details on a number of the products dieter was a part of. What weve learned from dieter rams, and what weve ignored. The couple decided to invest in furniture after years of spending money on cheaper items that became more costly. Frustrated by chairs that were uncomfortable and eventually collapsed, or work tables at the wrong height that caused back pain, they reconsidered their options. How to lose weight and become healthy despite cravings and weak willpower a little books boxed set featuring little pea, little hoot, little oink the little books of champagne, chocolate, and roses. Our purpose is to allow more people to live better, with less, that lasts longer. Dieter rams is a german industrial designer and retired academic closely associated with the consumer products company braun, the furniture company vits. While many of the books about dieter rams are predominantly dry catalogues, lovells book examines the relevance of his work from a contemporary design standpoint by featuring interviews with some of todays top industrial designers, such as naoto fukasawa, sam hecht and jasper morrison, reflecting on his influence.
Imported from europe, its super minimal and melts into the wall, allowing you to show. As head of design at braun from 1961 to 1995, rams created some of the most iconic objects of the twentieth century. The speech delivered by dieter rams in 1976 to an audience in new. At the premiere, vitsoe managing director mark adams said that the convincing factor that got rams to do the film was that he would have an opportunity to talk about his ethics and his philosophy of design in his own words for a new generation. The brains and braun of dieter rams the new york times.
As little design as possible hardcover jun 22 2011. And you can learn more about rams, the pioneering head of braun by taking a look at our beautifully researched and designed book, dieter. It is a clear, comprehensive and beautiful presentation of dieter rams life and his work. Vitsoe is the name for the shelving system designed by dieter rams in 1960, which has launched a thousand copies and been in continuous production ever since. This is why we can easily make these principles our values, our philosophy of how designhence, ux design should be for any product or service. It is a clear, comprehensive and beautiful presentation of. While many of the books about dieter rams are predominantly dry. Dieter rams 10 commandments are proof of his minimalist and functional approach to design but, more than that, they are proof of his professional stand. In that spirit, this monograph is as little book as possible.
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